SimplexDNA AG (“SimplexDNA”) has a strong commitment to maintaining the security and integrity of personal information within our care. We endorse the Privacy Principles contained in the EU General Data Protection Regulation 2016/679 (“GDPR”).
To give individuals a better and more complete understanding of the sort of personal information that SimplexDNA holds, and the way we handle that information, and clearly communicate the personal information handling practices of SimplexDNA and enhance the transparency of SimplexDNA’s operations.
What information we collect
We collect a range of information from our customers that is directly related to the products and services we perform. The kind of personal information we collect can include: name, email addresses, other contact details, location, IP addresses, credit details, payment information, support queries, and web analytics data. We will also collect personal information from job applications (such as a CV, cover letter and interview notes).
How we collect personal information
We collect information directly from our customers or via third party platforms that we use and our customers interact with. We do this in several ways, including when you:
Provide us with personal information over the phone or through personal mobile computing devices, like smart phones and tablets
Fill out application forms
Submit your personal details through our website
Have general business dealings with SimplexDNA or one of our agents
Where required or reasonably practicable, we will obtain your express consent before collecting information about you from a third party (other than via our agents), but in all cases if we collect personal information about you from any other third party, we will take reasonable steps to ensure that you are made aware of the collection
Using personal information
We use personal information to better understand our customers’ interests and needs, to complete purchase transactions and to offer an ever-improving quality range of amazing products. We use personal information in the following ways:
Provide, deliver, source, administer, improve and personalize our products and services
Enable our third-party service providers to provide us with IT products and services, carry out product investigations, data processing, data analysis, business consulting, auditing, certifications, archiving, printing, delivery and mailing services
Provide more relevant marketing through direct marketing, database compilation, market research, data analysis and segmentation, and the processing or creation of other marketing information
Communicating with our customers, including product recalls, modifications, updates and responding to queries and complaints
Develop and expand our operations to better suit our customers’ needs
Maintaining and keeping our customer’s information current and as accurate as possible
Management of Personal Information
Our customer’s privacy is very important to us and we will value the trust you place in giving us your personal information. We take this responsibility seriously and we are committed to safeguarding your information and using it for the purposes for which you have entrusted it to us.
When we disclose your personal information
We do not disclose personal information to third parties unless we are permitted to do so by law or for the purposes that you have given us your consent to do so.
Third parties we may disclose personal information to include:
SimplexDNA related companies
SimplexDNA service providers, including IT service providers, major delivery companies, advertising and marketing service providers and third-party fulfilment contractors.
Our professional advisors including our accountants, auditors, lawyers and certification bodies
Payment system operators and financial institutions
Government agencies, if required
Some of our service providers provide services to us entirely or partly from overseas locations and we may in order to receive those services occasionally transfer personal information overseas, including where:
SimplexDNA service providers, cloud computing solutions or data storage located overseas
We need to comply with foreign legal or regulatory requirements
An international payment has been made.
Where we transfer and/or store your personal information
SimplexDNA is based in Switzerland and your data will first and foremost be processed in Switzerland.
We take active steps to protect the personal information we hold against loss, unauthorised access or use, modification or disclosure, and against other misuse. This includes any information that we disclose overseas.
Where data is held overseas, we require third parties to store such data in restricted access premises and provide appropriate protection against unauthorised disclosure. As a minimum-security requirement, password authentication is required to access those databases in all cases. We also use fire walls, SSL technology and encryption for transmission of data where appropriate. When the personal information that we collect is no longer required, we destroy, delete or de-identify it in a secure manner.
How you can access your personal information
You can access some of the personal information that we collect about you by logging in to your account (if available). You also have the right to make a request to access other personal information we hold about you and to request for corrections of any errors in that data. You can also close the account you have with us for any of our sites at any time.
These rights are limited in some situations – for example, we can demonstrate that we have a legal requirement to process your personal information. In some instances, this means that we may retain some data even if you withdraw your consent.
Where we require your personal information to comply with legal or contractual obligations, then provision of such data is mandatory: if such data is not provided, then we will not be able to manage our contractual relationship with you, or to meet obligations placed on us. In all other cases, provision of requested personal information is optional.
If you have unresolved concerns you also have the right to complain to data protection authorities. The relevant data protection authority will be the data protection authority of the country: (i) of your habitual residence; (ii) of your place of work; or (iii) in which you consider the alleged infringement has occurred.
Marketing choices regarding your personal information
Where we have your consent to do so (e.g. if you have subscribed to one of our email lists or have indicated that you are interested in receiving offers or information from us), we send you marketing communications by email about products and services that we feel may be of interest to you. You can ‘opt-out’ of such communications if you would prefer not to receive them in the future by using the “unsubscribe” facility provided in the communication itself.
When you interact with us on the internet, our system automatically sends you a ‘cookie’. A cookie is a small amount of information sent from a web server to your computer, electronic tablet or smartphone that enables your device to be recognised. It is used to handle your internet sessions on that device and contains a unique identifier. Other information stored by the cookie includes website traffic data. This data is not used to identify individual details. We only collate the data into anonymous results to evaluate and improve our internet services. Occasionally, we will use third party advertising companies to serve ads based on prior visits to our sites. For example, if you visit our sites, you may later see an ad for our products and services when you visit a different site.
We will never knowingly and willfully send you electronic messages without your consent.
Information about Children
Although our sites are suitable for children under the age of 18 years, we ask that no person under the age of 18 years provides personal information to us. If you are less than 18 years old, you will need permission and supervision of a parent or guardian to become a registered user.
Information you make public or give to others
How long we keep your personal information
When we need to update this policy
We will change this policy from time to time in order to make sure it stays up to date with the latest legal requirements and any changes to our privacy management practices. When we do change the policy, we’ll make sure to notify you about such changes, where required. A copy of the latest version of this policy will always be available on this page.
Queries Complaints and Correction
You have a right to request access to your personal information held by us and to request its correction here. You also have a right to request deletion of your personal data here. If you wish to do so, please use our contact details provided on our website.
If you wish to make a formal complaint, please provide your complaint in writing to our office address. We will consider your complaint promptly and contact you to seek to resolve the matter.
If we have not responded to you within a reasonable time, you are entitled to make a complaint to the relevant offices.
Queries, complaints, requests for access to, or correction of personal information can be sent to team@SimplexDNA.com
For the purposes of applicable EU data protection law (including the General Data Protection Regulation 2016/679 (the “GDPR”), we are a ‘data controller’ of your personal information.
Effective date 27.07.2021